Children of parents who talk to their teens regularly about drugs are 42% less likely to use drugs than those who don't, yet only a quarter of teens report having these conversations.

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Guest Blog: The True Meaning Of This Year’s Red Ribbon Week Theme: YOLO. Be Drug Free.®

Posted on 07/05/2016 @ 01:01 PM

By Guest Blogger: Brian Green, Prevention Educator Family Resource Center of Northwest Ohio

For decades, phrases such as “one lives but once in the world,” and “carpe diem,” or “seize the day,” have encouraged people that life should be enjoyed because they will never again have a chance. Today, we have “YOLO,” or “you only live once.” Though not a new concept, the phrase has grown in popularity in recent years, particularly because of its association with music and popular culture.

For some individuals, “YOLO” has become an excuse to believe that “because we only live once, we should pursue a high-risk lifestyle of drinking and drug use.” However, these individuals are part of a minority of youth who think this way.

In American popular culture, drinking and drug use are often portrayed as a norm, where in reality they are not. Similarly, it might seem as if “YOLO” is entirely about these negative choices, but from speaking with many youths in the community, it is actually just the opposite. This was made very clear to me this recently in Columbus, Ohio at the “We Are Majority Rally, where it was obvious that a large majority of youth believe in a drug-free future.

Statistically, most youths do not use drugs and alcohol, and when they hear “YOLO,” that is the exact reason why. They know that they only have one chance at life and rather than wasting it on drugs and alcohol, they embrace healthy activities. These students take good care of their bodies and minds and refrain from engaging in unhealthy behaviors that could cause long-term damage.

Therefore, as Red Ribbon Week organizers and volunteers, we need to continue to reinforce the positive message behind “YOLO. Be Drug Free®”and inform anyone who mistakenly confuses YOLO to mean anything other than living your best life, taking care of your body and mind and being drug free.

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Mourning The Loss Of Nancy Reagan

Posted on 03/07/2016 @ 12:01 PM

The National Family Partnership (NFP), formerly the National Federation of Parents for Drug Free Youth, and its affiliates across America are deeply saddened by the loss of our former honorary chair, Nancy Reagan. The former First Lady was an inspiration and a catalyst for preventing generations of children from experiencing the devastating consequences of addiction.

Reagan served as Honorary Chair from 1980 to 1988, during her husband, Ronald Reagan’s presidency. Through her presence and promotion of many educational campaigns, such as The Chemical People, Just Say No and the Red Ribbon Campaign, Nancy Reagan served as the face of The Parent Movement, a movement in which tens of thousands of concerned parents across the US worked together to successfully reduced casual drug use by 50% between 1978 and 1991, according to the Center for Substance Abuse Prevention.

Many of NFP’s founders recall Reagan’s passion and commitment for promoting drug prevention for children. With her help, the organization’s voice was loud and clear against forces that promoted drug use as being normal and recreational.

“Nancy Reagan was a wonderful woman and we will never forget her willingness to stick her neck out for our children and her impact on kids across America,” said NFP President Peggy Sapp. “She continues to serve as an inspiration as we face the latest drug epidemic: prescription drug abuse and heroin.”

The National Family Partnership will be making a donation to the Ronald Reagan Presidential Library in honor of Reagan’s dedication to helping kids grow up safe, healthy and drug free.

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THE NATIONAL FAMILY PARTNERSHIP was established in 1980 and is a national leader in drug prevention, education and advocacy. Its mission is to lead our nation’s families and communities in nurturing the full potential of healthy, drug-free youth. Red Ribbon Week is the nation’s largest and oldest drug prevention campaign. NFP created the campaign in response to the 1985 abduction and murder of DEA agent Enrique “Kiki” Camarena. In 2008, the Lock Your Meds campaign was created in response to the prescription drug abuse epidemic. Learn more about NFP at www.nfp.org.

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2016 Theme Announcement!

Posted on 02/10/2016 @ 12:01 PM

We are delighted to announce the 2016 National Red Ribbon Week Theme: "YOLO. Be Drug Free.™"

The theme was created by Kristopher Jeremiah Oakes and Logan Brehm, sixth graders at Claysburg-Kimmel Elementary School in Claysburg, Pennsylvania. Danielle Simpson, school counselor at Claysburg-Kimmel, encouraged all sixth graders at the school to submit their ideas for the Red Ribbon Week theme contest. The school will receive national recognition and $500 in Red Ribbon Theme merchandise from Nimco, Inc.

Today, the school is recognizing the students for their outstanding achievement. Stay tuned for pictures from the event and more info about the theme!

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Thank You For Your Participation!

Posted on 11/19/2015 @ 12:01 AM

Now that the voting period in the 2015 National Red Ribbon Photo Contest has ended, we'd like to take a moment to thank everyone who participated!

We received several hundred entries from homes and schools across the country - and were greatly inspired by your photos. Apparently, we weren't the only ones who loved your Red Ribbon Week photos, featuring this year's theme; close to a quarter of a million votes were cast on your behalf!

We look forward to announcing contest winners on December 4th.

Thanks to all who participated, whether by entering, voting or spreading the word. Your involvement in this contest helped spread the drug free message in homes, neighborhoods, schools and communities.

Special thanks to our generous co-sponsors, the Drug Enforcement Administration.

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It's Red Ribbon Week!

Posted on 10/23/2015 @ 01:00 PM

It's Red Ribbon Week® (October 23-31)! Thirty years ago, DEA Special Agent Kiki Camarena was kidnapped, tortured and murdered in Mexico. Kiki's death was the catalyst that led to the creation of the Red Ribbon Campaign, now the oldest and largest drug prevention program in the US. We know Kiki would be proud of the millions of people participating in drug free celebrations in his honor in schools and communities across the country and beyond. This year's theme, "Respect Yourself. Be Drug Free.™", created by a middle school student in Ohio, sends a powerful, positive message to our children - and we invite you to join us in spreading that message.

Enter The 5th Annual Red Ribbon Photo Contest

We are giving out $20,000 to schools across America. We invite you to enter the contest. Watch our video one-minute video and share it!

Other Ways To Spread The Message

We look forward to your participation!

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Red Ribbon Week 2015 Launches 5th Annual Photo Contest: "Respect Yourself. Be Drug Free"

By Amy Goldstein on 10/01/2015 @ 11:04 AM

Today is the day! The National Family Partnership (NFP), invites families and schools across America to participate in its 5th Annual National Red Ribbon Week Photo Contest. Entries are now being accepted. The contest, which is co-sponsored by the DEA, will be held in conjunction with the 30th Annual Red Ribbon Week (October 23-31).

“Students will once again take the Red Ribbon Campaign prevention message into their homes, neighborhoods and schools with this contest,” said NFP President Peggy Sapp. “It’s a fun and creative way for parents and schools to educate children about the dangers of drug use while they decorate their homes and schools using this year’s theme, “Respect Yourself. Be Drug Free.”

Entries will be accepted through Nov. 3 and the winners will be announced on December 4.This year, $20,000 will be awarded to schools in ten regions across the country.

Check Out This Video About The Contest

Here's how to enter:

  • Students and families decorate their home’s front door, mailbox or fence with a double-looped red ribbon and the theme, “Respect Yourself. Be Drug Free.”
  • Schools (K-12) may decorate their school campus with a double-looped red ribbon and the theme, “Respect Yourself. Be Drug Free.” Decorations should be in a visible location on the school campus.
  • Take a photo with your decoration and upload it to RedRibbon.org/contest October 1 (12:00 am ET) to November 3 (11:59pm ET). You must be 18 years or older to upload the photo and can do so from any desktop or mobile device.
  • Ask family and friends to vote for your entry beginning November 4 (12:00am ET) to November 18 (11:59pm ET). The winners will be announced December 4th.
  • 10 Families in the Home Decoration category with the most votes in each region will win an iPad for the family and $1,000 to be used towards drug prevention at a K-12 school of their choosing.
  • 10 schools in the School Decoration category with the most votes in each region will win an iPad (for the school employee or PTA member who entered on behalf of the school) and $1,000 to be used towards drug prevention at the school.

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Get Ready For Red Ribbon Week 2015

Posted on 09/21/2015 @ 01:00 PM

Are you ready for Red Ribbon Week® (October 23-31)? The Red Ribbon Campaign® is the oldest and largest drug prevention program in the Nation and a way for people and communities take a visible stand against drugs. This year's theme, "Respect Yourself. Be Drug Free.™", created by a middle school student in Ohio, is a wonderful, positive message to share - and we invite you to join us.

Enter The Red Ribbon Photo Contest

We are giving out $20,000 to schools across America. We invite you to enter the contest. Watch our video one-minute video and share it!

Other Ways To Get Ready

We look forward to your participation!

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Introducing The 2015 National Red Ribbon Week Youth Ambassador

Posted on 07/22/2015 @ 05:29 PM

The National Family Partnership is proud to announce that this year’s National Red Ribbon Week Youth Ambassador is Johanna Colón of Raleigh, North Carolina. Johanna was selected for her tremendous spirit, wonderful dance skills, commitment to healthy activities, kindness towards others, leadership qualities, self-confidence and her self-respect – all demonstrated in a three-minute, viral YouTube video, viewed by an estimated 70 million people. Johanna’s qualities and her song selection tie in perfectly with this year’s Red Ribbon Week theme: Respect Yourself. Be Drug Free.™

“When we respect ourselves, we make healthy choices and we protect our bodies and minds,” said Peggy Sapp, president of the National Family Partnership. “Johanna’s contagious energy, enthusiasm, spirit, leadership qualities and self-confidence make her the perfect youth ambassador and representative for this year’s theme.” No stranger to Red Ribbon Week, Johanna celebrates the event every year at her local elementary school in Raleigh, North Carolina.

“Red Ribbon Week is so much fun and I am very excited,” said Johanna. “When you respect yourself, you love yourself, you are healthy and you don’t do drugs. I hope I can help a lot of kids.”

Coincidentally, Johanna’s mom, Elissa Colón, is a former elementary school teacher who organized Red Ribbon Week activities each year for students at her school.

“My first reaction when hearing that Johanna was selected to be a Youth Ambassador for Red Ribbon Week was sheer excitement,” said Elissa Colón. “I think it’s an amazing opportunity for her to learn what a difference she can make in this world. As a parent and former teacher, Red Ribbon Week is important to me because I want my children and other children to succeed in life and be productive, happy adults, which would not be possible if they engage in drug use.”

Elissa Colón sees Red Ribbon Week as a gift to parents and schools – and a wonderful opportunity to introduce a sometimes difficult, but nonetheless important, topic to children. “I would encourage all parents to take advantage of Red Ribbon Week and use it as a fun, non-threatening way to engage their children in conversations about being healthy, respecting themselves and staying drug free.”

As the Youth Ambassador, Johanna will help spread the Red Ribbon Week message in her local schools; at national Red Ribbon events; online through social media; through print, TV and online media interviews and other opportunities as they arise.

Red Ribbon Week (October 23-31) is the oldest and largest drug prevention program in the nation, celebrated by an estimated 80 million people each year. Learn more about ways to celebrate Red Ribbon Week here.

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2015 Red Ribbon Social Media Tools

By Amy Goldstein on 04/08/2015 @ 03:34 PM

Virtual Red Ribbon Campaign Tools

Participating in Red Ribbon Week just got even easier! We encourage you to participate to help us spread the message across America. All you have to do to participate is tweet or post on Facebook with any or all of the suggested language below to spread the word about Red Ribbon Week: See the examples below, copy the language you want to use on your blog or social networking site and start spreading the message!

Sample Facebook Posts

  • Respect Yourself. Be Drug Free. – Celebrate Red Ribbon Week (October 23-31).
  • It’s Red Ribbon Week and I am taking a stand against drugs. Join me. Take the pledge: www.redribbon.org/pledge
  • Today, I’m honoring Kiki Camarena, a DEA agent who died while fighting substance abuse. Join me in celebrating Red Ribbon Week 2015. Take the pledge: www.redribbon.org/pledge
  • Today, I'm joining teens, parents, teachers, and other citizens across America in celebrating Red Ribbon Week (October 23-31), the oldest and largest drug prevention program in the nation.
  • Join me in celebrating Red Ribbon Week. Our children have the right to grow up drug free – and we have the responsibility to make that happen. Take the pledge: www.redribbon.org/pledge
  • I’m entering the Red Ribbon Photo Contest to win an iPad and $1,000 for my school. You can enter too at www.redribbon.org/contest
  • I’m a teacher who believes in a drug free future for my students. Join me in celebrating Red Ribbon Week (October 23-31)
  • I’m a parent who believes in a drug free future for my children. Join me in celebrating Red Ribbon Week (October 23-31).

Sample Tweets

  • Respect Yourself. Be Drug Free. Celebrate #RedRibbonWeek (October 23-31).
  • It’s Red Ribbon Week and I am taking a stand against drugs. Join me. Take the pledge: www.redribbon.org/pledge. #RedRibbonWeek
  • Today, I’m honoring Kiki Camarena, a DEA agent who died while fighting substance abuse. Join me. Take the pledge: www.redribbon.org/pledge . #RedRibbonWeek
  • Today, I'm joining teens, parents, teachers, and other citizens across America in celebrating Red Ribbon Week (October 23-31), the oldest and largest drug prevention program in the nation. #RedRibbonWeek
  • Join me in celebrating Red Ribbon Week. Our children have the right to grow up drug free – and we have the responsibility to make that happen.
  • Take the pledge: www.redribbon.org/pledge. #RedRibbonWeek
  • I’m entering the Red Ribbon Photo Contest to win an iPad and $1,000 for my school. You can enter too at www.redribbon.org/contest. #RedRibbonWeek
  • I’m a teacher who believes in a drug free future for my students. Join me in celebrating Red Ribbon Week (October 23-31). #redribbonweek
  • I’m a parent who believes in a drug free future for my children. Join me in celebrating Red Ribbon Week (October 23-31). #redribbonweek

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Introducing the 2015 Red Ribbon Theme

Posted on 02/20/2015 @ 12:09 PM

Introducing...The 2015 Red Ribbon Theme: Respect Yourself. Be Drug Free.™

“I am so excited and happy,” said Kristofer Calhoun, winner of the 2015 National Red Ribbon Theme Contest, shortly after his surprise recognition ceremony at Solon Middle School in Solon, Ohio. “I am shocked that I won out of so many entries.”

The 2015 National Red Ribbon theme is “Respect Yourself. Be Drug Free.”

“Respecting yourself means looking at yourself every day and treating yourself like you would treat someone you loved most in the world,” said Kristofer, 13. “If you do drugs, you really don’t have self-confidence and you don’t respect yourself."

Check out 2015 Red Ribbon Theme Products

For Kristofer’s mother, Lori Calhoun, the topic hits close to home. “My father was addicted to prescription drugs and I’ve experienced the impact of addiction first-hand,” said Lori. “He overdosed when I was a junior in high school and I was the one to find him and get him help.”

Lori Calhoun’s personal experience with the issue makes Kristofer’s win that much more meaningful. “I’m so proud that Kristofer is taking a stand against underage drinking and drug use,” said Lori. “I’m so excited for him!”

The annual National Red Ribbon Theme Contest, sponsored by the National Family Partnership, offers students and other prevention supporters the opportunity to be a part of history. The winning slogan will be used throughout 2015 in thousands of schools and communities across America. In its 30th year as the nation’s largest and oldest drug prevention campaign, Red Ribbon Week® reaches over 100 million people each year throughout the United States. In addition to national recognition, Kristofer’s school, Solon Middle School, will also receive $500 worth of 2015 Red Ribbon Week® theme merchandise.

Left to Right: Cheryl Holsapfel, Lori Calhoun, Kristofer Calhoun, Principal Genie Green and Laurel Greene, S.A.Y. Counselor

This is the second year that Solon Middle School won the National Red Ribbon Theme contest, thanks to proud Red Ribbon supporter and digital arts teacher Cheryl Holsapfel, who encourages her students to enter the contest every year. Aly Falck, a former Solon Middle 7th grader, won the contest in 2013.

“I’m so proud of Kristofer,” said Holsapfel. “It couldn’t have happened to a nicer student.”

For those students considering using alcohol or drugs, Kristofer Calhoun offered some advice. “Think about how it affects you,” said Calhoun. “Think about how it will affect the people around you who love and care about you.”

Thank you, Kristofer, for your wonderful slogan and your inspiring message to children and families across America.

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This Red Ribbon Week, Win $1,000 For Your School and an iPad For Your Family

By Amy Goldstein on 09/08/2014 @ 03:34 PM

Nearly nine percent of United States youths ages 12 to 17 use illicit drugs, according to the National Survey of Drug Use Health’s Summary of National Findings. The same study showed that substance use by adolescents could be prevented through early interventions, including parental involvement. In fact, 96 percent of youths who perceived strong parental disapproval for trying marijuana once or twice remained drug free.

In an effort to prevent drug use and educate youth, the National Family Partnership (NFP) invites families and schools across America to participate in its Annual Red Ribbon Photo Contest, in conjunction with the 29th Annual Red Ribbon Week.

“Students will once again take the Red Ribbon Campaign prevention message into their homes, neighborhoods and schools with this contest,” said NFP President Peggy Sapp. “It’s a fun and creative way for parents to educate their children about the dangers of drug use while they decorate their homes using this year’s theme, ‘Love Yourself. Be Drug Free.’”

Ten families across America will be selected to win the grand prize: an iPad and $1,000 donation to a K-12 school of their choosing. There will also be one prize awarded for a school decoration. Watch the precious reaction of one of last year’s young winners. Here’s how to enter:

Here's how to enter:

  • Students and families decorate their home’s front door, mailbox or fence with a double-looped red ribbon and the theme, “Love Yourself. Be Drug Free.” Schools may decorate any part of their campus.
  • Take a photo with your decoration and upload it to RedRibbon.org/contest from Oct. 1 – Nov. 4. You must be 18 years or older to upload the photo and can do so from any desktop or mobile device.
  • Ask family and friends to vote for your entry beginning Nov. 5.
  • Eleven winners will be announced Dec. 5.

Click here for the contest rules.

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Enter The Red Ribbon Photo Contest Today!

By Amy Goldstein on 09/08/2014 @ 03:34 PM

The Red Ribbon Photo Contest is here! Starting today through November 4th, you may enter the contest HERE.

Here's how to enter:

  • Students and families decorate their home’s front door, mailbox or fence with a double-looped red ribbon and the theme, “Love Yourself. Be Drug Free.” Schools may decorate any part of their campus.
  • Take a photo with your decoration and upload it to RedRibbon.org/contest from Oct. 1 – Nov. 4. You must be 18 years or older to upload the photo and can do so from any desktop or mobile device.
  • Ask family and friends to vote for your entry beginning Nov. 5.
  • Eleven winners will be announced Dec. 5.

Click here for the contest rules.

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2014 Red Ribbon Social Media Tools

By Amy Goldstein on 09/08/2014 @ 03:34 PM

Virtual Red Ribbon Campaign Tools

Participating in Red Ribbon Week just got even easier! We encourage you to participate to help us spread the message across America. All you have to do to participate is tweet or post on Facebook with any or all of the suggested language below to spread the word about Red Ribbon Week: See the examples below, copy the language you want to use on your blog or social networking site and start spreading the message!

Sample Facebook Posts

  • Love Yourself. Be Drug Free. – Celebrate Red Ribbon Week (October 23-31).
  • It’s Red Ribbon Week and I am taking a stand against drugs. Join me. Take the pledge: www.redribbon.org/pledge
  • Today, I’m honoring Kiki Camarena, a DEA agent who died while fighting substance abuse. Join me in celebrating Red Ribbon Week 2014. Take the pledge: www.redribbon.org/pledge
  • Today, I'm joining teens, parents, teachers, and other citizens across America in celebrating Red Ribbon Week (October 23-31), the oldest and largest drug prevention program in the nation.
  • Join me in celebrating Red Ribbon Week. Our children have the right to grow up drug free – and we have the responsibility to make that happen. Take the pledge: www.redribbon.org/pledge
  • I’m entering the Red Ribbon Photo Contest to win an iPad2 and $1,000 for my school. You can enter too at www.redribbon.org/contest
  • I’m a teacher who believes in a drug free future for my students. Join me in celebrating Red Ribbon Week (October 23-31)
  • I’m a parent who believes in a drug free future for my children. Join me in celebrating Red Ribbon Week (October 23-31).

Sample Tweets

  • Love Yourself. Be Drug Free. Celebrate #RedRibbonWeek (October 23-31).
  • It’s Red Ribbon Week and I am taking a stand against drugs. Join me. Take the pledge: www.redribbon.org/pledge. #RedRibbonWeek
  • Today, I’m honoring Kiki Camarena, a DEA agent who died while fighting substance abuse. Join me. Take the pledge: www.redribbon.org/pledge . #RedRibbonWeek
  • Today, I'm joining teens, parents, teachers, and other citizens across America in celebrating Red Ribbon Week (October 23-31), the oldest and largest drug prevention program in the nation. #RedRibbonWeek
  • Join me in celebrating Red Ribbon Week. Our children have the right to grow up drug free – and we have the responsibility to make that happen.
  • Take the pledge: www.redribbon.org/pledge. #RedRibbonWeek
  • I’m entering the Red Ribbon Photo Contest to win an iPad2 and $1,000 for my school. You can enter too at www.redribbon.org/contest. #RedRibbonWeek
  • I’m a teacher who believes in a drug free future for my students. Join me in celebrating Red Ribbon Week (October 23-31). #redribbonweek
  • I’m a parent who believes in a drug free future for my children. Join me in celebrating Red Ribbon Week (October 23-31). #redribbonweek

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NFP Partners With Natural High During 2014 Red Ribbon Week

By Amy Goldstein on 09/05/2014 @ 11:04 AM

The National Family Partnership is delighted to be partnering with Natural High for the first-time ever for Red Ribbon Week!

Natural High is a 501(c)3 nonprofit that exists to inspire young people to pursue their passions and living a life they love, so they have a reason to say no to drugs and alcohol. Natural High's mission is perfectly aligned with this year's National Red Ribbon Theme: Love Yourself. Be Drug Free.

We love the Natural High videos and have recommended them to many educators and parents in the past. We want our children to see positive role models proudly endorsing a health, drug free lifestyle. Natural High reaches millions of youth in classrooms across the country with their free drug prevention video series. Sign up here to get on their mailing list and access their videos and curriculum.

Check out a sneak peak of the 2014 Natural High celebrity video series featuring their drug prevention ambassadors: Corbin Bleu, Tim Howard, Echosmith, Rob Machado and Switchfoot!

Watching Natural High videos is one of the many things you can do to make your Red Ribbon Week as impactful as possible. For more ideas, check out our Activities pages here.

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Red Ribbon Week 2014 Launches 4th Annual Photo Contest: "Love Yourself. Be Drug Free"

By Amy Goldstein on 08/26/2014 @ 11:04 AM

Students (K-12) Can Win $1,000 for Their Schools and an iPad 2 for themselves

The National Family Partnership (NFP) announced the new contest for the 2014 Red Ribbon Week, October 23-31: “Love Yourself. Be Drug Free.”  The nation’s oldest and largest drug prevention campaign reaches more than 80 million people nationwide.  “As schools across America celebrate Red Ribbon Week this year, students will take the message home,” said Peggy Sapp, NFP’s volunteer president.  “By entering the contest and decorating their homes together, families carry the message to their communities.”

Students (K-12) bring the Red Ribbon message home and together, as a family, decorate their home front door, mailbox or fence with this year's theme and a red ribbon (double looped, like a bow). Parents (18 or older) can upload photos to www.redribbon.org/contest starting October 1st. Then friends and family can vote for their entry, November 5-19. The entries with most votes will win. Learn more about the contest here.

Check Out This Video About The Contest

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Download The 2015 Red Ribbon Planning Guide

Posted on 07/24/2014 @ 01:00 PM

Want Great Red Ribbon Week Ideas?

The Red Ribbon Planning Guide is just what you need to get started.Click here to download the 2015 Red Ribbon Planning Guide or below to view it.

Access Our Downloads

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Introducing The 2014 Red Ribbon Theme

Posted on 02/11/2014 @ 12:09 PM

Introducing...The 2014 Red Ribbon Theme: Love Yourself. Be Drug Free.™

DOWNLOAD THE THEME NOW!

Congratulations to Alexa Dougherty, a 7th grader at S.S. Steward Institute in New York, for creating the 2014 Red Ribbon Theme: “Love Yourself. Be Drug Free.”

“I came up with the theme, ‘Love Yourself. Be Drug Free,’ because drugs are such a harmful thing for your body,” said Alexa. “If you are choosing not to take them, you obviously love yourself because you aren’t harming yourself. “

Check out Red Ribbon Theme Products

Alexa’s Language Arts teacher, Lynn McGovern, learned about the National Family Partnership’s 2014 Red Ribbon Theme Contest from the Alcohol & Drug Abuse Council of Orange County and decided to make the contest part of her lesson plan.

“I wanted the kids to participate in the contest because I want to expose them to prevention education,” said McGovern. “Red Ribbon Week is a great opportunity to expose students to the importance of being drug free.”

“Alexa is very creative, she loves school and she loves doing the right thing,” said Theresa Dougherty, Alexa’s mother. “Drug prevention is important to me as a parent because I want Alexa to have the best life possible. I’m so proud of her.”

Left to Right: James Conklin, Executive Director of The Alcoholism and Drug Abuse Council of Orange County, Lynn McGovern, Teacher at SS Seward and Red Ribbon liaison, Theresa Dougherty, Mother of Alexa, Alexa Dougherty, and Susan Moore, Assistant Principal of SS Seward.

Alexa Dougherty won $500 in Red Ribbon theme merchandise from the National Family Partnership for her school, S.S. Steward Institute in Florida, New York, for Red Ribbon Week, October 23-31, 2014. In addition to her prize, she is bringing national recognition to her school and community. Members of the school, Alexa's family and the Alcoholism and Drug Abuse Council of Orange County are beaming with pride.

"The Orange County Red Ribbon Committee was started by two individuals in 1990 and started out very small," said James Conklin, Executive Director of The Alcoholism and Drug Abuse Council of Orange County. "I am absolutely thrilled and proud that it has grown into such a well-known campaign in our county and that one of our own residents has been nationally recognized for her anti-drug slogan. The Alcoholism and Drug Abuse Council offers its sincere congratulations to Alexa and is confident that she will serve as a role model to her peers and the Orange County community at large.”

The Red Ribbon Theme Contest is held each Fall. The winning slogan and design are used throughout the following year at thousands of schools and communities across America. In its 29th year as the nation's largest and oldest drug prevention campaign, Red Ribbon Week® reaches 80 million people each year throughout the United States.

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Red Ribbon Week Success Story

By Amy Goldstein on 12/02/2013 @ 09:58 PM

Red Ribbon Week just ended and it was a huge success. How do we know it was a success, other than seeing the millions of people participating from all over the country? Stories like these...

Morgan McNally, a Candidate for M.Ed in Counseling at the College of William & Mary in Virginia, sent us a note which demonstrated her enthusiasm and appreciation for the National Family Partnership's efforts in sponsoring and organizing Red Ribbon Week across the country. McNally is doing her internship at the Queens Lake Middle School in York County. This is the first year that Queens Lake Middle has participated in the Red Ribbon Week Campaign and she wrote to share her success story. She told us about the many fun and creative activities she organized at the school. She went on to talk about the demonstrative effectiveness of the campaign. Here's what she had to say:

"Alcohol and drugs are a really hard topic to bring up in schools and often administration and parents do not want to address the issue at all. I cannot express enough how instrumental campaigns such as Red Ribbon Week can be in the lives of students. Since RRW we have had students coming into the counseling office to talk about drug related issues in their lives and express how they didn’t realize something like spice could be as dangerous as more “hard core” drugs. These conversations are ones that need to be happening year round but this was a really great start. We plan to have our students sign the pledge every year and to infuse more activity to raise awareness into our Red Ribbon Week."

Stories like these are perfect examples of the potential of Red Ribbon Week to make a real difference at the home, school and community level.

When he joined the DEA, Kiki Camarena said, "I am only one person, but I want to make a difference." Individuals like Morgan, and those of you reading this message, carry on Kiki's legacy with your passion for helping our children live safe, healthy and drug free lives. Thank you for your dedication.

Do you have a Red Ribbon Week success story that demonstrates the effectiveness of our combined efforts? Send it to redribbon@nfp.org and we'll highlight it.

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Red Ribbon Social Media Tools

By Simone Brown Knight on 08/09/2013 @ 03:34 PM

Virtual Red Ribbon Campaign Tools

Participating in Red Ribbon Week just got even easier! We encourage you to participate to help us spread the message across America. All you have to do to participate is tweet or post on Facebook with any or all of the suggested language below to spread the word about Red Ribbon Week: See the examples below, copy the language you want to use on your blog or social networking site and start spreading the message!

Sample Facebook Posts

  • A Healthy Me Is Drug Free – and that’s why I am celebrating Red Ribbon Week (October 23-31).
  • It’s Red Ribbon Week and I am taking a stand against drugs. Join me. Take the pledge: www.redribbon.org/pledge
  • Today, I’m honoring Kiki Camarena, a DEA agent who died while fighting substance abuse. Join me in celebrating Red Ribbon Week 2011. Take the pledge: www.redribbon.org/pledge
  • Today, I'm joining teens, parents, teachers, and other citizens across America in celebrating Red Ribbon Week (October 23-31), the oldest and largest drug prevention program in the nation.
  • Join me in celebrating Red Ribbon Week. Our children have the right to grow up drug free – and we have the responsibility to make that happen. Take the pledge: www.redribbon.org/pledge
  • I’m entering the Red Ribbon Photo Contest to win an iPad2 and $1,000 for my school. You can enter too at www.redribbon.org/enter
  • I’m a teacher who believes in a drug free future for my students. Join me in celebrating Red Ribbon Week (October 23-31)
  • I’m a parent who believes in a drug free future for my children. Join me in celebrating Red Ribbon Week (October 23-31).

Sample Tweets

  • A Healthy Me Is Drug Free – and that’s why I am celebrating #RedRibbonWeek (October 23-31).
  • It’s Red Ribbon Week and I am taking a stand against drugs. Join me. Take the pledge: www.redribbon.org/pledge. #RedRibbonWeek
  • Today, I’m honoring Kiki Camarena, a DEA agent who died while fighting substance abuse. Join me. Take the pledge: www.redribbon.org/pledge . #RedRibbonWeek
  • Today, I'm joining teens, parents, teachers, and other citizens across America in celebrating Red Ribbon Week (October 23-31), the oldest and largest drug prevention program in the nation. #RedRibbonWeek
  • Join me in celebrating Red Ribbon Week. Our children have the right to grow up drug free – and we have the responsibility to make that happen.
  • Take the pledge: www.redribbon.org/pledge. #RedRibbonWeek
  • I’m entering the Red Ribbon Photo Contest to win an iPad2 and $1,000 for my school. You can enter too at www.redribbon.org/enter. #RedRibbonWeek
  • I’m a teacher who believes in a drug free future for my students. Join me in celebrating Red Ribbon Week (October 23-31). #redribbonweek
  • I’m a parent who believes in a drug free future for my children. Join me in celebrating Red Ribbon Week (October 23-31). #redribbonweek

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Ideas For How To Celebrate Red Ribbon Week

By Amy Goldstein on 08/09/2013 @ 03:34 PM

How Are You Celebrating Red Ribbon Week?

Red Ribbon Week is just around the corner. How are you celebrating it? Check out our activities pages for suggestions! Whether you are a parent, educator, student, law enforcement officer, faith based leader, government representative, media leader or a member of the medical community, we have something for you!

Check out these suggestions for making this Red Ribbon Week the best yet!

We Want To Hear From You!

Share your Red Ribbon Ideas by commenting below and we will add our favorites to the lists!

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