Children of parents who talk to their teens regularly about drugs are 42% less likely to use drugs than those who don't, yet only a quarter of teens report having these conversations.

Red Ribbon Campaign ® Blog

Download The 2013 Red Ribbon Planning Guide

Posted on 07/15/2013 @ 01:00 PM

Want To Plan A Fabulous Red Ribbon Week?

The Red Ribbon Planning Guide is just what you need to get started. Click here to download it or below to view it.


Post updated August 9, 2013:  Thank you to everyone who has commented. We appreciate your interest in getting involved in Red Ribbon Week. We have emailed each of you, but here are some recommended resources for you:

+ Download the planning Guide (above).

+ Promote the Red Ribbon Photo Contest

+ Promote the National Red Ribbon Theme Contest

+ Get suggested RR activities

+ Share your event on our calendar

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2013 National Red Ribbon Week Theme

Posted on 02/12/2013 @ 12:00 PM

Introducing...The 2013 Red Ribbon Theme: A Healthy Me Is Drug Free®

Congratulations to Aly Falck, a 7th grader in Solon, Ohio, for creating the 2013 Red Ribbon Theme.

Aly's digital arts teacher, Cheryl Holsapfel, learned about the National Family Partnership’s 2013 Red Ribbon Theme Contest from her school principal, Genie Green, at Solon Middle School and thought it would be a great opportunity for a “teachable moment” to talk to her students about drugs. Cheryl turned the contest into an assignment for all of her students. She saw it as an opportunity to teach real world skills, while infusing the drug prevention message.

Check out Red Ribbon Theme Products

"What I liked best about Aly's theme is the fact that it is promoting good overall health," says David Falck, Aly's father. "You can't do drugs and in any way consider yourself healthy. We try to instill in our children the understanding that alcohol and drugs are absolutely off limits."

Check Out The 2013 Red Ribbon Planning Guide


Aly Falck won $500 in Red Ribbon theme merchandise for her school, Solon Middle School, for Red Ribbon Week, October 23-31st. It's all courtesy of National Family Partnership, sponsors of the Red Ribbon Campaign® and Nimco, Inc., the official source of Red Ribbon materials.

The Red Ribbon Theme Contest is held each Fall. The winning slogan and design are used throughout the following year at thousands of schools and communities across America. In its 28th year as the nation's largest and oldest drug prevention campaign, Red Ribbon Week® reaches 80 million people each year throughout the United States.

Photographed: Solon Middle School Principal Genie Green with Red Ribbon Theme Contest Winner Aly Falck

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NFP Honors Achievement In Drug Prevention At National Red Ribbon Awards Dinner

By Amy Goldstein on 02/10/2013 @ 12:33 PM

The National Family Partnership®(NFP) recently hosted their 2nd annual National Red Ribbon Awards Dinner, co-sponsored by the Drug Enforcement Administration (DEA). NFP celebrated the success of the 2012 Red Ribbon Campaign® (October 23-31st) and honored individuals and groups who made a difference in creating a drug free America. The event took place on Feb. 6, 2013 at The Army/Navy Club.

During the awards ceremony, NFP recognized the 10 winners of the 2012 National Red Ribbon Photo Contest and presented Jeb and Columba Bush with the Enrique “Kiki” Camarena National Red Ribbon Leadership Award. Both the South Dakota National Guard and the Adolescent Substance Abuse Prevention, Inc. received the “National Power of Partners Award” for their collaborative efforts in promoting drug awareness.

“The Red Ribbon Campaign® is a fun, powerful and effective way to deliver focused, branded, healthy, anti-drug messages to the public,” says NFP President Peggy Sapp, who also serves as President & CEO of Informed Families/The Florida Family Partnership. “The winners of the National Red Ribbon Awards honor DEA Agent Kiki Camarena’s legacy by helping to create a drug free America through the promotion, support and growth of the National Red Ribbon Campaign."

NFP also announced the theme for the 2013 National Red Ribbon Campaign®: “A Healthy Me Is Drug Free™,” created by Aly Falck, a middle school student from Solon, Ohio.

Featured speakers included Peggy Sapp, president of the NFP; R. Gil Kerlikowske, director of National Drug Control Policy (ONDCP); Michelle Leonhart, administrator of the DEA; and Charles Curie, former administrator of the Substance Abuse and Mental Health Services Administration (SAMHSA).

Other notables in attendance included David Mineta, deputy director of Demand Reduction, ONDCP; Dr. Westley Clark, director, Center for Substance Abuse Treatment;Dr. Nora Volkow, director, National Institute of Drug Abuse; Jan Withers, president, Mothers Against Drunk Driving (MADD) and Ann McGeehan, executive director, National Association for Children of Alcoholics (NACOA).

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Two Weeks Left To Create The 2013 Red Ribbon Theme

Posted on 11/26/2012 @ 12:00 PM

Will your bright idea be celebrated across the country during the 2013 Red Ribbon Week?

There's two weeks left to send us your ideas for the 2013 Red Ribbon Theme Contest today.

  • Entries must be received by (DEADLINE EXTENDED) December 10th, 2012 at 11:59PM (EST), via email to or via mail to National Family Partnership, 2490 Coral Way, Miami, FL 33145. Please include your name, school, telephone number and email address. Winners will be announced on February 15, 2013.
  • All entries become property of the National Family Partnership. Note: NFP reserves the right to select the theme or design from one submission and match it with another submitted theme or design. In that case, there will be two contest winners. Helpful Hints•Red Ribbon Week is celebrated in schools across America, where banners and signs are hung from marquees and fences. Whatever the theme or design you create should fit well within that context.
  • Themes should be brief and as catchy as possible. This year's theme is "The Best Me Is Drug Free." Previous themes include "It's Up To Me To Be Drug Free," “I Am Drug Free: Choices = Consequences,” “100% Me Drug Free,” “Look At Me I’m Drug Free” and “Drug Free Is The Key."
  • While the red ribbon should be prominently featured in the design, don’t be afraid to use other colors, as well
  • Entries should include a Red Ribbon in the design. The actual ribbon should be a double looped ribbon, as opposed to a single loop. (please refer to Red Ribbon Campaign logo here)

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Enter The 2012 Red Ribbon Contest

By Amy Goldstein on 10/03/2012 @ 11:04 AM

Families: Enter To Win $1,000 For Your School & An IPad For The Home

The National Family Partnership® (NFP) announces the national contest for its 27th annual Red Ribbon Week®, Oct. 23-31. Here’s how to enter to win $1,000 for your K-12 school and an iPad for the home:

  1. Students bring the Red Ribbon Week® message home by working alongside parents to decorate their front door, mailbox, fence, etc. with this year’s theme “The Best Me Is Drug Free™.”
  2. Take a photo with the family and your Red Ribbon Week® decoration, then upload to or by Nov. 2 (must be 18+ to upload your photos).
  3. The voting begins! Ask your family and friends to vote for your entry at Nov. 2-16. Ten lucky winners from regions across the U.S. will win. Winners will be announced at events at their winning schools in December.

“Students will once again take Red Ribbon Week’s® message of prevention home to their neighborhoods with this national contest,” said the NFP’s Volunteer President Peggy Sapp. “By decorating their homes together with this year’s Red Ribbon theme, families carry the message to their communities.” The nation’s oldest and largest drug prevention campaign reaches more than 80 million people nationwide.

The DEA is co-sponsoring this year’s national contest. "DEA is excited to partner with the National Family Partnership® on this contest that empowers communities to come together to talk about the drug problem,” said DEA Administrator Michele M. Leonhart. “Red Ribbon Week® is also when we honor DEA Special Agent Enrique ‘Kiki’ Camarena, who made the ultimate sacrifice to keep our communities safe.”

Adds the NFP’s Peggy Sapp: “Take the Red Ribbon Week® pledge across America to help children grow up safe, healthy and drug free.” Visit for contest information.

Check Out This Video About The Contest

About the NFP and Red Ribbon Week® The NFP was established in 1980, and is a national leader in drug prevention, education and advocacy. Its mission is to lead our nation’s families and communities in nurturing the full potential of healthy, drug-free youth. Red Ribbon Week® is the nation’s largest and oldest drug prevention campaign, reaching 80 million people. NFP created the campaign in response to the 1985 abduction and murder of DEA agent Enrique ‘Kiki’ Camarena.

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