Children of parents who talk to their teens regularly about drugs are 42% less likely to use drugs than those who don't, yet only a quarter of teens report having these conversations.

Red Ribbon Campaign ® Blog

Introducing the 2015 Red Ribbon Theme

Posted on 02/20/2015 @ 12:09 PM

Introducing...The 2015 Red Ribbon Theme: Respect Yourself. Be Drug Free.™

“I am so excited and happy,” said Kristofer Calhoun, winner of the 2015 National Red Ribbon Theme Contest, shortly after his surprise recognition ceremony at Solon Middle School in Solon, Ohio. “I am shocked that I won out of so many entries.”

The 2015 National Red Ribbon theme is “Respect Yourself. Be Drug Free.”

“Respecting yourself means looking at yourself every day and treating yourself like you would treat someone you loved most in the world,” said Kristofer, 13. “If you do drugs, you really don’t have self-confidence and you don’t respect yourself."

Check out 2015 Red Ribbon Theme Products

For Kristofer’s mother, Lori Calhoun, the topic hits close to home. “My father was addicted to prescription drugs and I’ve experienced the impact of addiction first-hand,” said Lori. “He overdosed when I was a junior in high school and I was the one to find him and get him help.”

Lori Calhoun’s personal experience with the issue makes Kristofer’s win that much more meaningful. “I’m so proud that Kristofer is taking a stand against underage drinking and drug use,” said Lori. “I’m so excited for him!”

The annual National Red Ribbon Theme Contest, sponsored by the National Family Partnership, offers students and other prevention supporters the opportunity to be a part of history. The winning slogan will be used throughout 2015 in thousands of schools and communities across America. In its 30th year as the nation’s largest and oldest drug prevention campaign, Red Ribbon Week® reaches over 100 million people each year throughout the United States. In addition to national recognition, Kristofer’s school, Solon Middle School, will also receive $500 worth of 2015 Red Ribbon Week® theme merchandise.

Left to Right: Cheryl Holsapfel, Lori Calhoun, Kristofer Calhoun, Principal Genie Green and Laurel Greene, S.A.Y. Counselor

This is the second year that Solon Middle School won the National Red Ribbon Theme contest, thanks to proud Red Ribbon supporter and digital arts teacher Cheryl Holsapfel, who encourages her students to enter the contest every year. Aly Falck, a former Solon Middle 7th grader, won the contest in 2013.

“I’m so proud of Kristofer,” said Holsapfel. “It couldn’t have happened to a nicer student.”

For those students considering using alcohol or drugs, Kristofer Calhoun offered some advice. “Think about how it affects you,” said Calhoun. “Think about how it will affect the people around you who love and care about you.”

Thank you, Kristofer, for your wonderful slogan and your inspiring message to children and families across America.

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This Red Ribbon Week, Win $1,000 For Your School and an iPad For Your Family

By Amy Goldstein on 09/08/2014 @ 03:34 PM

Nearly nine percent of United States youths ages 12 to 17 use illicit drugs, according to the National Survey of Drug Use Health’s Summary of National Findings. The same study showed that substance use by adolescents could be prevented through early interventions, including parental involvement. In fact, 96 percent of youths who perceived strong parental disapproval for trying marijuana once or twice remained drug free.

In an effort to prevent drug use and educate youth, the National Family Partnership (NFP) invites families and schools across America to participate in its Annual Red Ribbon Photo Contest, in conjunction with the 29th Annual Red Ribbon Week.

“Students will once again take the Red Ribbon Campaign prevention message into their homes, neighborhoods and schools with this contest,” said NFP President Peggy Sapp. “It’s a fun and creative way for parents to educate their children about the dangers of drug use while they decorate their homes using this year’s theme, ‘Love Yourself. Be Drug Free.’”

Ten families across America will be selected to win the grand prize: an iPad and $1,000 donation to a K-12 school of their choosing. There will also be one prize awarded for a school decoration. Watch the precious reaction of one of last year’s young winners. Here’s how to enter:

Here's how to enter:

  • Students and families decorate their home’s front door, mailbox or fence with a double-looped red ribbon and the theme, “Love Yourself. Be Drug Free.” Schools may decorate any part of their campus.
  • Take a photo with your decoration and upload it to RedRibbon.org/contest from Oct. 1 – Nov. 4. You must be 18 years or older to upload the photo and can do so from any desktop or mobile device.
  • Ask family and friends to vote for your entry beginning Nov. 5.
  • Eleven winners will be announced Dec. 5.

Click here for the contest rules.

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Enter The Red Ribbon Photo Contest Today!

By Amy Goldstein on 09/08/2014 @ 03:34 PM

The Red Ribbon Photo Contest is here! Starting today through November 4th, you may enter the contest HERE.

Here's how to enter:

  • Students and families decorate their home’s front door, mailbox or fence with a double-looped red ribbon and the theme, “Love Yourself. Be Drug Free.” Schools may decorate any part of their campus.
  • Take a photo with your decoration and upload it to RedRibbon.org/contest from Oct. 1 – Nov. 4. You must be 18 years or older to upload the photo and can do so from any desktop or mobile device.
  • Ask family and friends to vote for your entry beginning Nov. 5.
  • Eleven winners will be announced Dec. 5.

Click here for the contest rules.

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2014 Red Ribbon Social Media Tools

By Amy Goldstein on 09/08/2014 @ 03:34 PM

Virtual Red Ribbon Campaign Tools

Participating in Red Ribbon Week just got even easier! We encourage you to participate to help us spread the message across America. All you have to do to participate is tweet or post on Facebook with any or all of the suggested language below to spread the word about Red Ribbon Week: See the examples below, copy the language you want to use on your blog or social networking site and start spreading the message!

Sample Facebook Posts

  • Love Yourself. Be Drug Free. – Celebrate Red Ribbon Week (October 23-31).
  • It’s Red Ribbon Week and I am taking a stand against drugs. Join me. Take the pledge: www.redribbon.org/pledge
  • Today, I’m honoring Kiki Camarena, a DEA agent who died while fighting substance abuse. Join me in celebrating Red Ribbon Week 2014. Take the pledge: www.redribbon.org/pledge
  • Today, I'm joining teens, parents, teachers, and other citizens across America in celebrating Red Ribbon Week (October 23-31), the oldest and largest drug prevention program in the nation.
  • Join me in celebrating Red Ribbon Week. Our children have the right to grow up drug free – and we have the responsibility to make that happen. Take the pledge: www.redribbon.org/pledge
  • I’m entering the Red Ribbon Photo Contest to win an iPad2 and $1,000 for my school. You can enter too at www.redribbon.org/contest
  • I’m a teacher who believes in a drug free future for my students. Join me in celebrating Red Ribbon Week (October 23-31)
  • I’m a parent who believes in a drug free future for my children. Join me in celebrating Red Ribbon Week (October 23-31).

Sample Tweets

  • Love Yourself. Be Drug Free. Celebrate #RedRibbonWeek (October 23-31).
  • It’s Red Ribbon Week and I am taking a stand against drugs. Join me. Take the pledge: www.redribbon.org/pledge. #RedRibbonWeek
  • Today, I’m honoring Kiki Camarena, a DEA agent who died while fighting substance abuse. Join me. Take the pledge: www.redribbon.org/pledge . #RedRibbonWeek
  • Today, I'm joining teens, parents, teachers, and other citizens across America in celebrating Red Ribbon Week (October 23-31), the oldest and largest drug prevention program in the nation. #RedRibbonWeek
  • Join me in celebrating Red Ribbon Week. Our children have the right to grow up drug free – and we have the responsibility to make that happen.
  • Take the pledge: www.redribbon.org/pledge. #RedRibbonWeek
  • I’m entering the Red Ribbon Photo Contest to win an iPad2 and $1,000 for my school. You can enter too at www.redribbon.org/contest. #RedRibbonWeek
  • I’m a teacher who believes in a drug free future for my students. Join me in celebrating Red Ribbon Week (October 23-31). #redribbonweek
  • I’m a parent who believes in a drug free future for my children. Join me in celebrating Red Ribbon Week (October 23-31). #redribbonweek

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NFP Partners With Natural High During 2014 Red Ribbon Week

By Amy Goldstein on 09/05/2014 @ 11:04 AM

The National Family Partnership is delighted to be partnering with Natural High for the first-time ever for Red Ribbon Week!

Natural High is a 501(c)3 nonprofit that exists to inspire young people to pursue their passions and living a life they love, so they have a reason to say no to drugs and alcohol. Natural High's mission is perfectly aligned with this year's National Red Ribbon Theme: Love Yourself. Be Drug Free.

We love the Natural High videos and have recommended them to many educators and parents in the past. We want our children to see positive role models proudly endorsing a health, drug free lifestyle. Natural High reaches millions of youth in classrooms across the country with their free drug prevention video series. Sign up here to get on their mailing list and access their videos and curriculum.

Check out a sneak peak of the 2014 Natural High celebrity video series featuring their drug prevention ambassadors: Corbin Bleu, Tim Howard, Echosmith, Rob Machado and Switchfoot!

Watching Natural High videos is one of the many things you can do to make your Red Ribbon Week as impactful as possible. For more ideas, check out our Activities pages here.

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